Ad Performance Dashboard
Serenity Aesthetics
Aesthetics · Wellness · San Francisco & Burlingame, CA
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Performance
Lead Intelligence
QA Detail
Overall ROAS
—
revenue per $1 spent
Total Revenue
—
SA-matched ad-attributed bookings
Total Ad Spend
—
Google + Meta combined
Total Leads
—
CRM-tracked inquiries
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Monthly Breakdown
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Period
Revenue
Spend
ROAS
i
Mgmt Fee
Mgmt Fee ROAS
Google Rev
Google Spend
Google ROAS
Meta Rev
Meta Spend
Meta ROAS
Total Customers
—
leads matched to SA revenue
Female to Male
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—
Avg Cost per Lead
—
ad spend ÷ total leads
Customer Acquisition Cost
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—
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Lead Intelligence
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Period
Total Leads
Unique Leads
Customers
i
Male
Female
Unknown
Cost/Lead
CAC
CAC w/Fee
i
Google Leads
Meta Leads
Free Leads
Matched Leads
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—
Unmatched Leads
—
no SA record found
Match Methods
—
email · phone · name
Match Rate
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—
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Lead ↔ SA Match Detail
Matched
Unmatched
Existing Clients
All Leads
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Lead Date
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Name
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Service
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Source
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Lead Email
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Lead Phone
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Match
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SA Revenue
i
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SA First Sale
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Days to Purchase
i
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SA Txns
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